00Journal
How we work, written as we go. No hot takes.
Our north star is three words long. Here is what we mean by each of them — and why the standard rarely bends.
Boutique doesn't mean slow, and small doesn't mean junior. A look at the working habits that let a tiny team move with real weight.
Caring about how software is made is often treated as indulgence. We think it's one of the most practical decisions a team can make.